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baytex_logoAbout Baytex Energy Trust

Baytex Energy Trust is a Calgary, Alberta based conventional oil and gas income trust engaged in the acquisition, development and production of oil and natural gas in the Western Canadian Sedimentary Basin. Baytex is focused on maintaining its production and asset base through internal property development and delivering consistent returns to its unit holders. Trust units of Baytex are traded on the Toronto Stock Exchange under the symbol BTE.UN and on the New York Stock Exchange under the symbol BTE. Since Baytex Energy is a publicly traded company they are required to make certain information readily available to the public, and have a duty to their shareholders to keep the web site current and up to date with the latest news and information.

Issues With Old Site

  • All site updates had to be done by the IT department whose resources were already stretched to the limit.
  • Updates were not able to be done quickly.
  • There was no feature that allowed the company to show the locations of its current projects.

Clients Requirements

  • Baytex did not want to change the look or navigation of their site, but they needed an easy to use Content management System so that administrators with little or no html, or web skills could keep the site current.
  • The VP of land needed a tool that he could manage that gave him the ability to show where current projects were being worked on, and provide more details on each project.

Web Candy Solutions

  • Web Candy converted the existing site over to a Joomla CMS that was easy to use and administer.
  • Web Candy developed a module that allowed the VP of land to mark operational areas on a map and provide further information on projects.

End result

  • The Baytex site was manageable by the office administrators alleviating the strain on the IT department.
  • The VP could keep project locations and information current.

Sales Pitch

Web Candy has a very talented crew with a wide variety of skills and abilities. We can custom design web applications to give your site more functionality, add social media components to keep you in contact with your customers and potential customers, optimize your site so they show up in search engine queries, and a whole lot more. Contact Web Candy today and get your web site working for you.

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